08
May 2015
Video Marketing Trends 2015 (Infographic)
Check out the top 5 video marketing trends 2015 – here’s what hot for the next 12 months:
06
May 2015
Top 5 trends in video marketing 2015/16
What does the next 12 months have in store for video marketing? What should you be developing right now? Below are the top 5 trends we will see exploding over the next 12 months. So get yourself tuned in and ahead of the game right now! Interactivity The introduction of YouTube cards has sent video interactivity into the stratosphere -for the first time video can connect with external websites and
17
Apr 2015
Video Marketing 2015 statistics
The play button has become the most compelling call to action in online marketing. If you not convinced here are the stats in easy to digest bullet points – enjoy 65% of viewers watch more than 75% of a given video. Any content marketer would be delighted with those stats Video converts better than any other medium. And new interactivity features on YouTube will send conversions through
15
Apr 2015
Holiday hack series launches on YouTube
The Ad rank media campaign produced by Flat Frog called Holiday hacks launched yesterday on YouTube and got off to a flyer. it achieved first page status on YouTube for several of its key words and received over 5000 unique views in 24 hours. the video will also feature YouTubes new interactive system called ‘cards’ which will allow viewers to link to external sites from the video
15
Apr 2015
How video marketing works
When I chat to people about making content for corporate clients I can see them fighting the urge to roll their eyes as their cringe glands begin to flare. In fairness, I fully understand why. The general perception about corporate video production is something god-awful. Terrible green screens, shockingly naf presenters and editorial that’s limper than a week old iceberg lettuce. Essentially – Alan partridge doing a north Norfolk
13
Apr 2015
How to make a video go viral
Brands large and small are turning their attention towards YouTube to capitalise on the immense audience and amazing marketing possibilities. Youtube has more than 1 billion users. and video views are up 50% year on year. with view counts consistently exceeded a billion a day. But with over 300 hours of content uploaded to YouTube each minute, how on earth do brands get their content to go viral? how do
08
Apr 2015
The growth of video marketing
If it were five years in the future, would you be reading this article or would you be watching it? As online video continues its inimitable rise, it’s an interesting question to ponder. By 2017, video will account for 69% of all consumer internet traffic, according to Cisco. Video-on-demand traffic alone will have almost trebled. Leafing through a swathe of statistics on the subject, I’m hard pressed to find any
07
Apr 2015
Motion text fest for EQV
Brief To develop and produce a promotional brand identity video for EQV learning that would highlight their USP’s and deliver their brand message in a fresh and cool way About It was awesome to have worked with the guys at EQV learning in Leister and not just because their offices are right night door to the national space centre .. well.. maybe a bit lol. The project was a really
29
Mar 2015
ALARM TRIGGER ACTIVATE!
Some projects are such fun to work on – but who knew filming sheds for a day would be one of them? As it turned out we had a blast and created an awesome in store infomercial in the process. Brief To create an eye catching and attention catching in store infomercial that promotes and sells the key features and USP’s of the ULTRA SECURE security system. The finished product
The Flat Frog team are thrilled to have teamed up with the super cool AD RANK MEDIA to create an awesome series of online programmes for HOLIDAY HYPER MARKET THE BRIEF To create a series of highly sharable, returnable and lasting content that promotes the core values of the brand while giving the viewer genuine entertainment and value. The idea was to take the ‘life hack’ model that has been