How do we make such awesome jewellery videos?
We have spent our lives working in the jewellery and video industry, so we know exactly how jewellery should look, but most importantly, we know how to make it look that way.
The company founder and director James Russell began his career in the jewellery industry almost 20 years ago and has extensive knowledge of the industry, he has managed jewellery shops, designed and launched jewellery ranges and even worked as a presenter on various UK Jewellery TV channels
James combined his knowledge of jewellery with his passion for videography to pioneer numerous techniques for shooting jewellery. From mirrors to lens concealment we incorporate all manner of techniques and equipment to create the perfect video.
As every item responds best to a slightly different light set up we adjust our lighting, dazzle bulbs and mirrors until we are getting the best out of the stones and metal tones. We then use 4k video cameras and macro lenses to capture the movement in spectacular fashion.
Each video is then carefully edited to perfection. we can can then add things like music or a logo and URL, we can also make the videos social media ready and export them as a square rather than a rectangle and compress them so they stream perfectly even with poor broadband