Shooting for ANYTIME FITNESS
Well, we had a really great time filming video with the guys at @anytimefitness Hemel hempstead Hertfordshire. our brief was to create a highly sharable 2 minute video that conveyed the various elements of the club, as well as nits atmosphere and style. we decided to shoot a combination of beauty shots and combine them with actual testimonials from members, nothing tells the story of a companies quality better than those who actually us it right?
we started the production pretty early using Dolly and jib shots to capture the entrance to the gym. shooting on our beloved C100 MK11 cinema camera and using a variety of lenses. from 100mm macro to get amazing depth of field to our trusty 24mm-105mm L series canon lens
we also provided the client with 2 mini social media versions or teasers of less than 20 seconds. we are thrilled with the result and its fait to say so is the client